If you are a contemporary fine art photographer and are wondering how to contact galleries to show your work, here are a 6 tips:
- Know who you are contacting. Research the galleries and make sure they could be a good fit.
- Be prepared. Have all your material ready–contacting them and saying you need time to create a new prints its not a good first impression.
- Be Professional. Beyond the obvious of not having any misspellings, make sure your emails and other materials are clear and professional. Dont sound like you are wining or demanding anything.
- Build Relationships. Attend openings and talk to the owner a few times. Networking is important in any business.
- Ask for What You Want. You can ask to have a studio visit or meet with a gallery owner but know what is appropriate. For example, dont ask a gallery you dont know to represent you or sell your work right away. But you can ask, if you know them a bit, to look at your work.
- Be Patient but Persistent. Continually contact the gallery and update them with new work or shows a few times a year.
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